Face-to-face interviews
Our network of trained and experienced fieldwork interviewers covers the length and breadth of the UK allowing us to undertake research wherever your customers are.
Face to face interviews can be conducted in the respondent’s home or workplace, or in locations such as shops and restaurants, leisure facilities, airports and train stations or on busy streets. These interviews allow for the use of stimulus material - for example, pictures of different packaging, playing a radio ad or video clip or prompting responses with a brand list.
This research is usually conducted in a few selected locations which are believed to be representative of the region or country as a whole.
About Warwick Equest
Warwick Equest is a leading supplier of test products to the detergent and allied industries worldwide. We also offer a market research facility providing a full range of quantitative and qualitative research services.